Technical Product Marketing Manager

About WorkOS:
WorkOS is a developer platform that helps make apps enterprise-ready. We provide pre-built features and APIs for SSO/SAML, Audit Trail, Directory/SCIM sync, and more. WorkOS is a well-funded, fully distributed team with employees across US time zones.
About the role:
We are searching for a Technical Product Marketing Manager, who will lead our go-to-market strategy and serve as the expert on our product’s positioning and use cases.
You will provide technical guidance, best practices and process improvements that will benefit marketing efforts and increase brand awareness. You will liaise between our target customers, developer success and the engineering team, with the aim of enhancing the customer experience.
Successful candidates will have a strong marketing background with experiences delivering creative, innovative marketing initiatives.

Responsibilities:

    • Develop and own the technical messaging, marketing and positioning of our products
    • Conduct extensive user research and provide recommendations on product improvements and expansions
    • Generate developer integration journeys for prospective customers
    • Produce engaging demos that are the basis for customer engagements in the sales process
    • Develop effective sales collateral and build regular content to move prospective customers through the sales funnel
    • Develop competitive insights and positioning to deliver the right solutions and messaging to the market
    • Develop and drive creative marketing campaigns and initiatives to build solution and product awareness
    • Build a developer community, marketing at hackathons, writing technical blog posts, providing best practice guides and speaking at meetups
    • Drive marketing events to source leads, including holding roundtables, organizing remote workshops and conferences

Qualifications:

    • At least 2-3 years experience in a product marketing position for developer-focused software, preferably with a technical background
    • Demonstrated ability to effectively position B2B products for growth in the market, helping build a healthy pipeline while increasing the velocity and rate of closing deals
    • Experience positioning technical products to both technical users and decision-makers
    • Strong technical depth and ability to learn quickly, balanced with sharp business acumen
    • Great written and oral communication skills to evangelize WorkOS
    • Strong focus towards metrics and measuring success

Bonus:

    • Experience using email marketing, mobile push and/or marketing automation tools
    • Experience optimizing Google Analytics and Google Ads
    • Experience in enterprise SaaS
Benefits 💖
At WorkOS, we offer resources that emphasize personal and familial well-being. We offer healthcare coverage for you and your family, including medical, dental, and vision. We offer parental leave, paid-time off and flexible working arrangements.
Benefits include:
– Competitive pay
– Substantial equity grants
– Healthcare insurance (Medical, Dental and Vision) for you and your family
– 401k matching
– Wellness and fitness monthly allowances
– Flex vacation policy
– Autonomy and flexibility with remote work
About the Company
WorkOS is a developer platform that helps make apps enterprise-ready. We provide pre-built features and APIs for SSO/SAML, Audit Trail, Directory/SCIM sync, and more. WorkOS is a well-funded, fully distributed team with employees across US time zones.
Equal Opportunity Employer:
WorkOS is an equal opportunity employer, committed to diversity and inclusiveness. We will consider all qualified applicants without regard to race, color, nationality, gender, gender identity or expression, sexual orientation, religion, disability or age.

More Information

Leave your thoughts

Share this job

How did you hear about this opportunity?

Please let WorkOS know you found this position on RemoteJobsIndia.in as a way to help us get more companies to post here!

Do you find it difficult to access remote jobs ?

Please subscribe to the supportive
community and learn the skills of finding remote job and being good at it too.

We will send you a weekly newsletter with a lot of love, support and inspiration.


`